Live2025
ASP.NET Core 8 / PostgreSQL / EF Core

Pasukhi

Multi-tenant AI messaging automation across Instagram, Facebook & WhatsApp.

01Summary

Multi-tenant SaaS that auto-responds to customer DMs across Instagram, Facebook and WhatsApp using AI-generated replies — tenant-isolated, queue-backed, horizontally scalable.

02Problem

Small businesses get DMs across three Meta channels at all hours. Manual replies don't scale; off-the-shelf bots don't know the business. Each tenant needs its own bot personality and data, fully isolated from every other tenant.

03Approach
  1. 01Built on ASP.NET Core 8 with a clean multi-tenant architecture — each tenant's data and bot configuration fully isolated.
  2. 02Integrated RabbitMQ as a message broker to handle high-throughput inbound webhook events from Meta APIs asynchronously and reliably.
  3. 03Persisted tenant configurations, conversation history, and message queues in PostgreSQL via EF Core.
  4. 04Decoupled ingestion, processing, and delivery layers to support future horizontal scaling.
04Highlights
  • Live in production at pasukhi.com
  • Multi-tenant data & bot isolation
  • RabbitMQ-backed async ingestion
  • Three-channel Meta integration (IG / FB / WA)
  • Decoupled ingest → process → deliver pipeline
05Stack
ASP.NET Core 8PostgreSQLEF CoreRabbitMQMulti-tenantMeta Graph APIsAI / LLM